the words The University of Iowa

The University of Iowa wordmark is an optional branding component and is recommended for use where the logo is used off campus. Additional branding recommendations and usage requirements can be found at:

General Guidelines

  • Only the horizontal UIowa wordmark should be used.
  • Stacked versions and versions that utilize the dome logo should be avoided.
  • The wordmark should always be used in conjunction with the ITS logo, the ITS wordmark or both.

Color Guidelines

  • The color UIowa wordmark should match the ITS wordmark (if used) and is recommend to be in black, grayscale or white if used with the ITS logo.


ITS brand element examples